36
Page 1 rankings
+428
organic article visits per month
+9,000
backlinks
About Solurein
Solurein is a full-service digital marketing agency committed to driving business success using undeniably powerful marketing data, high-quality content and a continued commitment to innovation. When off-the-shelf tools don’t scale how we want, we build our own.
THE CHALLENGE
A Resource-Intensive Review Process
Solurein publishes three blogs per week on average — sometimes more — and we’ve been keeping up that cadence for over a decade. Today, the Solurein Blog is ripe with thousands of content marketing-related articles.
For approximately five years, we’ve employed a copy re-optimization process to update articles and encourage continued SEO success. It works, but it’s resource-intensive and can only scale as large as our team of expert writers. Often, one article takes hours to review and update, even if it only calls for a simple review or copy adjustment.
THE SOLUTION
contentmarketing.ai
SEO
We started by identifying articles that needed the most attention from an SEO perspective, choosing ones that we knew provided real value to readers but were underperforming in search and had clear SEO deficits.
Then, we employed our proprietary, purpose-built platform — contentmarketing.ai — to make updates to existing copy before handing output over to our in-house editorial team to proofread and copy-edit.
THE OUTCOME
11 Months, Hundreds (and Thousands) of Gains
36
Page 1 rankings
+428
organic article visits per month
+9,000
backlinks
Using our contentmarketing.ai platform and process, we re-optimized tons of articles that deliver exceptional results in a fraction of the time it took using our manual process.
Specifically, over 11 months, we re-optimized 84 blog posts — 53 of which improved their overall ranking for their target term, with 36 landing on Page 1. That had a cascading effect on organic traffic, garnering our blog an estimated 400+ extra visits per month and more than 9,000 new backlinks.
More Case Studies
Growing RevenueShift’s Social Media Audience (and Conversions) Through Paid Social
How Solurein Uses Artificial Intelligence for Sustained SEO Success
See How We Built BluBØX’s Contact List With a Smarter Email Marketing Strategy
Is your website’s blog section chock-full of high-quality content that ought to be seen by your audience? Solurein and contentmarketing.ai can help put your posts in front of more eyeballs with minimal effort.
